Calendar An icon of a desk calendar. Cancel An icon of a circle with a diagonal line across. Caret An icon of a block arrow pointing to the right. Email An icon of a paper envelope. Facebook An icon of the Facebook "f" mark. Google An icon of the Google "G" mark. Linked In An icon of the Linked In "in" mark. Logout An icon representing logout. Profile An icon that resembles human head and shoulders. Telephone An icon of a traditional telephone receiver. Tick An icon of a tick mark. Is Public An icon of a human eye and eyelashes. Is Not Public An icon of a human eye and eyelashes with a diagonal line through it. Pause Icon A two-lined pause icon for stopping interactions. Quote Mark A opening quote mark. Quote Mark A closing quote mark. Arrow An icon of an arrow. Folder An icon of a paper folder. Breaking An icon of an exclamation mark on a circular background. Camera An icon of a digital camera. Caret An icon of a caret arrow. Clock An icon of a clock face. Close An icon of the an X shape. Close Icon An icon used to represent where to interact to collapse or dismiss a component Comment An icon of a speech bubble. Comments An icon of a speech bubble, denoting user comments. Ellipsis An icon of 3 horizontal dots. Envelope An icon of a paper envelope. Facebook An icon of a facebook f logo. Camera An icon of a digital camera. Home An icon of a house. Instagram An icon of the Instagram logo. LinkedIn An icon of the LinkedIn logo. Magnifying Glass An icon of a magnifying glass. Search Icon A magnifying glass icon that is used to represent the function of searching. Menu An icon of 3 horizontal lines. Hamburger Menu Icon An icon used to represent a collapsed menu. Next An icon of an arrow pointing to the right. Notice An explanation mark centred inside a circle. Previous An icon of an arrow pointing to the left. Rating An icon of a star. Tag An icon of a tag. Twitter An icon of the Twitter logo. Video Camera An icon of a video camera shape. Speech Bubble Icon A icon displaying a speech bubble WhatsApp An icon of the WhatsApp logo. Information An icon of an information logo. Plus A mathematical 'plus' symbol. Duration An icon indicating Time. Success Tick An icon of a green tick. Success Tick Timeout An icon of a greyed out success tick. Loading Spinner An icon of a loading spinner.

Total completes TotalEnergies rebrand

Total TotalEnergies shareholders
Total House, Tarland Road, Westhill.

Total has officially changed its name to TotalEnergies as part of efforts to reflect its net zero ambitions.

During a meeting on Friday, the French supermajor’s shareholders approved, almost unanimously, the rebrand, which had been proposed earlier this year.

It said the move anchors its “strategic transformation” into a broader energy company into its identity.

Norway Pouyanne Total © Bloomberg
Patrick Pouyanne, chief executive officer of Total.

As well as changing its name, the Paris-headquartered firm has also adopted a new “visual identity”.

Patrick Pouyanné, chairman and chief executive officer of TotalEnergies, said: “Energy is life. We all need it and it’s a source of progress. So today, to contribute to the sustainable development of the planet facing the climate challenge, we are moving forward, together, towards new energies.

“Energy is reinventing itself, and this energy journey is ours. Our ambition is to be a world-class player in the energy transition. That is why Total is transforming and becoming TotalEnergies.”

Taken together, TotalEnergies said its new name and identity embodies the course it has “resolutely charted for itself”, as it targets net zero by 2050.

When the name change was proposed in February, Mr Pouyanne described it as “historic” and set out plans to overhaul the firm’s energy portfolio by the end of the decade.

Total is not the first firm to carry out a climate change inspired rebrand, with Statoil changing its name to Equinor in 2018.

Last year, the firm set out a three-stage plan to reduce emissions for energy products used by customers by 60%.

It is also among the frontrunners in terms of renewables adoption and is forecast to outstrip some of the green energy industry’s biggest players by the end of the decade.

TotalEnergies’ low carbon portfolio includes a 50% stake in the Seagreen offshore wind farm, due to be Scotland’s largest, which is being built off the coast of Angus.

The firm also bagged seabed acreage as part of the Crown Estate leasing round for England and Wales.

Recommended for you

More from Energy Voice

Latest Posts